Education Series: Social Media Marketing

The HBAGK monthly Education Series has been created to bring you different topics to help you keep up with the latest business trends and help you grow your business. This month, join the HBAGK for an inside look at Social Media Marketing with digital strategists from local marketing and website company, Slamdot. We’ll dive into ideas for ensuring your online presence is up to date and explore how to utilize new tools to stay on top. We'll cover general tips and tricks for your online presence and branding, how to maximize online relevancy with your digital strategy, and skills for balancing AI tools and authentic content.

Presenters:
Chloe Beth Armstrong - Lead Digital Strategist
Chloe Beth is a native Knoxvillian who graduated from the University of Tennessee in 2019 with a B.S. in Advertising & minor in Business Administration. During her college years, she regularly engaged with UTK’s Advertising Club, eventually serving as president during her senior year. Upon graduation, she utilized a passion for social media by working for local site KnoxvillePage, and later joining the Marketing Department at Regal Cinemas Corporate. She joined the Slamdot team at the end of 2020 as a Search Strategist to apply her research and design experience to help our clients grow their companies.

Garrett Ivey - Digital Strategist
Garrett was born and raised in East Tennessee and joined the Slamdot team in the summer of 2024. His creativity and love for technology began early, leading to roles in production, communications, and IT. Throughout his career, Garrett has also worked with several non-profits, honing his interpersonal skills, all while discovering and pursuing an interest in marketing along the way. Garrett is passionate about people and loves to help others grow and achieve their goals. Outside of work, Garrett enjoys time with his wife Haley, playing music, and cheering on the Green Bay Packers!