BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20221206T180000Z
DTEND:20221206T200000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:NAHB Education: Social Media Marketing for Your Business (Nov. 29 & Dec. 6\, 13)
DESCRIPTION:This course is designed to help companies think strategically about social media and how it fits into the "big picture." A well-designed marketing program must start with a strong foundation comprised of the company website\, brand and content. After the foundation is in place\, tactics like social media can be incorporated to drive traffic to the website.\n\n \n\nThe world has changed\; it is no longer enough to just be online. Millennials have changed the game for all generations. The sales process is about the user experience\, so make it fun!\n\n \n\nMost companies have a website\, Facebook and Twitter pages and various other social media accounts. Often what they are missing is the strategy to make them work together and produce results that meet goals. This course will help participants to craft a marketing plan that includes social media as a key component.\n\n \n\nParticipants in this course will be able to:\n\n \n\n\n Identify the fundamentals of a sound marketing foundation\n Recognize how social media relates to the company's marketing foundation\n Use content calendars to effectively plan and maintain a strategic program\n Identify and engage the right audience\n Discover how to start conversations today for sales tomorrow\n Instructor: Carol L. Morgan\, MIRM\, CAPS\, CSP\, President\, Denim Marketing\n\n\n \n\nCourse Length: 6 hours\n\n \n\nNAHB Continuing Education: 6 hours for the following 12 designations: CAPS\, CGA\, CGB\, CGP\, CGR\, CMP\, CSP\, GMB\, GMR\, Master CGP\, Master CSP\, MIRM.\n\n \n\nThis course is non transferrable. Do not use another individual's login information to register for this course. You must log in to nahb.org as yourself to receive a certificate of completion and credit for this course. If you are registering as a member\, please use a PIN tied to your legal name. NAHB PINs are tied to a person\, not a company. If you are not registered on nahb.org\, Create Your Login now.\n\n \n\nAfter you have participated in all three live sessions\, you must take a timed\, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass\, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation\, you can print out your certificate of completion. You will have access to the test for 60 days after the completion of the classes.\n\n \n\nCancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date\, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to ElearningHelp@nahb.org.
X-ALT-DESC;FMTTYPE=text/html:This course is designed to help companies think strategically about social media and how it fits into the &ldquo\;big picture.&rdquo\; A well-designed marketing program must start with a strong foundation comprised of the company website\, brand and content. After the foundation is in place\, tactics like social media can be incorporated to drive traffic to the website.
\n\n \;
\n\nThe world has changed\; it is no longer enough to just be online. Millennials have changed the game for all generations. The sales process is about the user experience\, so make it fun!
\n\n \;
\n\nMost companies have a website\, Facebook and Twitter pages and various other social media accounts. Often what they are missing is the strategy to make them work together and produce results that meet goals. This course will help participants to craft a marketing plan that includes social media as a key component.
\n\n \;
\n\nParticipants in this course will be able to:
\n\n \;
\n\n\n - Identify the fundamentals of a sound marketing foundation
\n - Recognize how social media relates to the company&rsquo\;s marketing foundation
\n - Use content calendars to effectively plan and maintain a strategic program
\n - Identify and engage the right audience
\n - Discover how to start conversations today for sales tomorrow
\n - Instructor: Carol L. Morgan\, MIRM\, CAPS\, CSP\, President\, Denim Marketing
\n
\n\n \;
\n\nCourse Length: 6 hours
\n\n \;
\n\nNAHB Continuing Education: 6 hours for the following 12 designations: CAPS\, CGA\, CGB\, CGP\, CGR\, CMP\, CSP\, GMB\, GMR\, Master CGP\, Master CSP\, MIRM.
\n\n \;
\n\nThis course is non‐\;transferrable. Do not use another individual&rsquo\;s login information to register for this course. You must log in to nahb.org as yourself to receive a certificate of completion and credit for this course. If you are registering as a member\, please use a PIN tied to your legal name. NAHB PINs are tied to a person\, not a company. If you are not registered on nahb.org\, \;Create Your Login \;now.
\n\n \;
\n\nAfter you have participated in all three live sessions\, you must take a timed\, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass\, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation\, you can print out your certificate of completion. You will have access to the test for 60 days after the completion of the classes.
\n\n \;
\n\nCancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date\, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to \;ElearningHelp@nahb.org.
\n
LOCATION:
UID:e.9402.1776
SEQUENCE:3
DTSTAMP:20260407T061032Z
URL:http://hbaknoxvilletn.memberzone.com/events/details/nahb-education-social-media-marketing-for-your-business-nov-29-dec-6-13-1776
END:VEVENT
END:VCALENDAR